This blog is published for the purpose of the promotion of Austrian Wines through Brand Action Team who has been hired by the Austrian Wine Marketing Board for the US market.
Brand Action Team is a marketing consulting company which represents for-profit clients and brands. As a publisher of several blogs we want to clearly disclose to our readers that we have a material relationship with those clients in which they may pay us service fees and/or provide free product samples for tasting and review. We may from time to time distribute free product samples to other bloggers on behalf of our clients. These bloggers in turn may write tasting notes, product reviews or otherwise comment on the products. We communicate with those to whom we send products that they are obliged by FTC guidelines to disclose to their readers that product samples were provided free when they write about those products.
If you have any questions regarding Austrian Wines or the content on this blog please email Constance Chamberlain at AustrianWineUSA@gmail.com
Good morning,
I am a journalist writing a feature article for Wine Business International on blogs and wine. I am on a deadline for this article for the next week and would like you to answer the following questions:
1. How has your blog helped raise awareness for Austrian wine?
2. Do you work with merchants in the US? In other words, do you try to organize partnerships to hold commercial tastings, for example. What about exchanging links?
3. Do you have any numbers/figures to illustrate increased use of your blog within the last 6 months or 2 years? Or perhaps increased wine sales?
4. What do you do to nurture links of your blog to social networking sites like Facebook and Twitter? And how important are such links to you?
5. Are some bloggers more important than others? And if so, do you reach out to them more? How would you reach out to ‘important’ bloggers? Invitations to tastings? Other methods?
Thank you for taking the time to answer these questions.
Kind regards,
Panos Kakaviatos
Thank you for a very informative blog. I’d like to follow it; what is the RSS feed?